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Amazon’s selection of products has evolved into a massive marketplace — and it hasn’t gone unnoticed by celebrities. Not only can you discover small business, but larger brands and celeb-started shops ranging from fashion, beauty, tech and home.
Stars have increasingly begun providing fans with official merch and products from their own brands on the online retailer. For Prime members, that means you’ll not only be able to access exclusive deals during Prime Big Deal Days, but quickly receive official artist merch and beauty products from celebrity brands on Amazon. Members can get free one-day shipping on most products to get your skincare or hair needs almost instantly. (Not a Prime member? Get a 30-day free trial here).
In addition to being able to shop stars’ favorite products on Amazon, you can also stock up on skincare and makeup essentials from brands started by musicians like Alicia Keys, Jennifer Lopez and even Machine Gun Kelly. While many fans would argue their favorite artist is the best celebrity brand on Amazon, ShopBillboard put together a list of just some of the celeb options you can shop now.
Best Celebrity Brands to Shop on Amazon
Whether you’re looking for the music lover in your life or need to upgrade your beauty routine with some celeb-approved picks, keep reading to discover what brands are available on Amazon.
jlo beauty
JLo Beauty That Hit Single Gel Cream Cleanser
JLo Beauty was started by Jenny from the block herself and includes a mixture of skincare and makeup picks that use luxurious ingredients. Each product comes in shiny gold packaging you’ll want to display outside of your bathroom — including this popular gel cream cleanser that aims to melt into your skin leaving it softer and nourished.
good dye young
Good Dye Young Streaks and Strands Semi Permanent Purple Hair Color
Paramore’s leading lady Hayley Williams is bringing her vivid hair to fans with the creation of Good Dye Young. The brand provides not only hair dye in bold, vibrant shades, but includes kits that’ll help you keep your hair healthier as you switch up your looks.
ariana grande fragrances
Ariana Grande Cloud Eau de Parfum
Ariana Grande Fragrances is another celebrity brand you can find on Amazon and includes all of the most recent scents inspired by her music. Shoppers can’t seem to get enough of her Cloud Eau de Parfum especially, which features notes of lavender blossom, crème de coconut and praline.
keys soulcare
Let Me Glow Illuminating Serum & Makeup Primer
Upgrade your skincare routine with Alicia Keys-approved skin essentials from her brand Keys Soulcare. Some of the brand’s most popular products include this illuminating serum that provides a 2-in-1 formula that’ll prime your face for makeup while using ingredients like niacinamide to plump skin and add a dewy glow.
un/dn laqr
UN/DN Vegan Nail Polish
Achieving a manicure inspired by Machine Gun Kelly has never been easier since the creation of his brand UN/DN LAQR. You can find a range of bold or neutral shades including this crisp white that uses vegan ingredients and is cruelty-free. It’s also made without nine common toxic ingredients commonly found in most nail polishes, making it better for your nail beds — but without sacrificing color.
florence by mills
Florence by Mills Oh Whale! Lip Balm
Millie Bobby Brown is showcasing her love of beauty with Florence by Mills. Her brand encourages self care and promises to bring a fun and lighthearted touch through adorable lip balms, colorful lip glosses and soothing eye masks that’ll soothe your skin and add color to your lips with skin-benefiting ingredients.
anomaly
Anomaly Shine Deep Conditioner
Priyanka Chopra Jonas can add business woman to her resume alongside being an actress (and the wife of Nick Jonas outside of work). Anomaly is her hair care brand that uses vegan ingredients that are not only good for your hair but the planet as well. Each product also comes in 100% recycled containers. You can also score a three-pack of the popular conditioner for just $12.
hey human
Hey Humans Lavender Vanilla Aluminum Free Deodorant (3-Pack)
Jada Pinkett Smith wants to encourage you to incorporate natural ingredients into your beauty supply, which is why she created Hey Human. You can fins a range of aluminum-free deodorants (like the three-pack shown here) as well as body lotions and body washes that use chemical-free formulas and are gentle and safe on your skin. store:
pattern beauty
Pattern Beauty by Tracee Ellis Ross Leave-In Conditioner
Actress Tracee Ellis Ross founded Pattern Beauty in an effort to bring quality hair care for curly, coily and tight-textured hair patterns. One of the most popular picks include the brand’s leave-in conditioner that has become an Amazon Choice and has been purchased more than 2,000 times this month. And did we mention it’s less than $30?
For more product recommendations, check out ShopBillboard‘s roundups of the best travel-friendly beauty products, TikTok beauty dupes and the best makeup bags for travel.
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