The term ‘personalization’ is often echoed in marketing circles, but the real question is, how do we effectively integrate it into our operations? How to Implement a Successful Personalization Strategy… and Scale will share insights from a seasoned professional on developing, overseeing, and expanding your personalization approach to enhance customer experiences and maximize conversions across our diverse marketing platforms.
Key Insights:
Discover practical steps to initiate a personalization strategy and pinpoint your starting point.
Grasp the nuances of navigating data privacy, amplifying first-party data usage, and adapting to a world without cookies in personalization.
Learn strategies to broaden and continually manage personalization within your omnichannel marketing efforts.
Click the red button and register now to attend How to Implement a Successful Personalization Strategy… and Scale it on Thursday, 16 November 2023, 12:00 pm – 1:00 pm.
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